Measure clear ROI on your campaigns

Test to see what messages resonate most with your users to optimize campaign performance

Easily add goal events that you want to track

Just send your events to Plotline and start measuring impact created
Both frontend and backend events can be set as goal events
Show campaigns to only a % of eligible users with rollout
Experiences show immediately when user fits target audience
Dashboard mockup
Dashboard mockup

Continuously improve campaign performance by A/B testing

Figure out what messaging works best for driving user success
Set conversion window for actions
A/B test between control and target cohorts
Maximize LTV and conversions with continuous testing

Don’t Just Take Our Word For It

Hear from those who're already working with us
"We were impressed by Plotline's product stability and performance which is why we partnered with them."
Piyush from Loop
Piyush Gupta
Head of Product, Loop
"The ability to quickly test and scale tailored app experiences is instrumental to driving adoption growth. Their support has been fantastic and I highly recommend Plotline to product marketers."
Kate Montgomery
Head of Product Marketing, Step
"We've seen almost a 50% uplift in new users starting their first game if they see Plotline's guided tours."
Avijit from PokerBaazi uses Plotline
Avijit Jaiswal
Senior Product Manager, Baazi Games
"Using Plotline, we’ve been able to rapidly decrease time to go-live, enabling us to execute multiple experiments inside our app."
Mohankumar from Scripbox uses Plotline
Mohankumar Swaminathan
AVP, Scripbox
"We brought in Plotline to create app widgets effortlessly and scale in-app as a growth channel. This has helped us drive adoption and reduced the burden on internal teams."
Minal Thukral from CoinDCX uses Plotline for in-app experiences
Minal Thukral
Executive VP - Growth
“Being able to launch new in-app messages without app releases is a major growth driver.”
Damini from Khatabook on Plotline
Damini Mishra
Product Lead, Khatabook
"We brought in Plotline to help increase onboarding and product adoption. Plotline has helped us create in-app experiences and reduce the burden on internal teams. We’re able to move faster and have seen strong conversions on early campaigns."
Carter Hansen
Head of Marketing, Step
"Plotline's incredible flexibility helps us create in-app campaigns that match the design theme of our app."
Sargam Loop
Sargam Garg
Product Designer, Loop
"We tried building engagement campaigns in-house, but it was very time-consuming. Using Plotline, we’ve been able to rapidly decrease this time to release."
Aditya, Niyo
Aditya Bhatt
Product at Niyo
"Our new feature, GoldX, saw almost 80% higher adoption among users that saw the Spotlight. We're now running 20+ campaigns on Plotline to improve multiple in-app funnels."
Utkarsh Garg Jar
Utkarsh Garg
Head of Growth, Jar
“We were able to uncover key insights into how our users think about our loan journey, helping us plan initiatives that can reduce drop-offs.”
Kavya Gupta
Senior Product Manager, LazyPay
"We were impressed by Plotline's product stability and performance which is why we partnered with them."
Piyush from Loop
Piyush Gupta
Head of Product, Loop
"We've seen almost a 50% uplift in new users starting their first game if they see Plotline's guided tours."
Avijit from PokerBaazi uses Plotline
Avijit Jaiswal
Senior Product Manager, Baazi Games
"Using Plotline, we’ve been able to rapidly decrease time to go-live, enabling us to execute multiple experiments inside our app."
Mohankumar from Scripbox uses Plotline
Mohankumar Swaminathan
AVP, Scripbox
“Being able to launch new in-app messages without app releases is a major growth driver.”
Damini from Khatabook on Plotline
Damini Mishra
Product Lead, Khatabook
"Plotline's incredible flexibility helps us create in-app campaigns that match the design theme of our app."
Sargam Loop
Sargam Garg
Product Designer, Loop
"We tried building engagement campaigns in-house, but it was very time-consuming. Using Plotline, we’ve been able to rapidly decrease this time to release."
Aditya, Niyo
Aditya Bhatt
Product at Niyo
"Our new feature, GoldX, saw almost 80% higher adoption among users that saw the Spotlight. We're now running 20+ campaigns on Plotline to improve multiple in-app funnels."
Utkarsh Garg Jar
Utkarsh Garg
Head of Growth, Jar

Drive in-app growth with Plotline

Join companies like Dream 11, Upstox, BharatPe, AngelOne and others that use Plotline to drive activation, adoption and conversions in their mobile apps - without relying on engineering